Quelques astuces pour votre boutique en ligne #1 - Odoo V16

Introduction

This tutorial provides actionable tips for optimizing your online store using Odoo V16. You'll learn how to manage product variants, adjust pricing, enhance the shopping cart experience, and improve customer engagement. These strategies will help streamline the buying process and boost conversions on your e-commerce site.

Step 1: Modify the Order of Product Variants

To enhance user experience, you can change the display order of product variants.

• Access Product Settings: Go to your product catalog in Odoo.
• Select the Product: Click on the product whose variants you want to reorder.
• Rearrange Variants: Drag and drop the variants into your desired order.
• Save Changes: Ensure to save your updates to reflect the new arrangement.

Step 2: Remove Price Supplements for Variants

If you want to simplify pricing for customers, consider removing any additional price supplements for certain variants.

• Edit Product Variants: Navigate to the product variants section.
• Adjust Pricing: For each variant, set the price to be the same as the base product price.
• Save Updates: Confirm your changes to make sure the pricing is uniform across all variants.

Step 3: Customize Cart Display Options

Enhancing how the shopping cart is displayed can improve user experience.

• Access Website Settings: Go to your e-commerce website settings in Odoo.
• Select Cart Options: Find the section related to cart display.
• Choose Display Style: Select the option that best fits your store’s design, such as a mini cart or full cart.
• Save Changes: Ensure to save your display settings.

Step 4: Eliminate Steps in the Checkout Process

Streamlining the checkout process can reduce cart abandonment rates.

• Review Checkout Steps: Identify unnecessary steps in the checkout flow.
• Edit Checkout Settings: Go to the checkout settings in the e-commerce module.
• Remove Unnecessary Fields: Deselect or delete any fields that are not essential for completing a purchase.
• Save Modifications: Make sure to save your changes for them to take effect.

Step 5: Replace the Add to Cart Button

For specific products or strategies, you might want to replace the "Add to Cart" button with a contact proposal.

• Access Product Page Settings: Navigate to the settings for the specific product page.
• Modify Button Action: Change the action associated with the button to redirect users to a contact form or proposal instead of adding the item to the cart.
• Test the Change: Preview the product page to ensure the button behaves as intended.

Step 6: Display a Pop-Up on Your E-commerce Site

Using pop-ups can effectively grab attention and communicate important information.

• Go to Website Settings: Access the settings for your e-commerce site.
• Select Pop-Up Options: Choose an option to add a new pop-up.
• Customize Content: Write the message you want to display and choose when it should appear (e.g., on page load or after a certain delay).
• Save and Test: Save your pop-up settings and test it on your site to ensure it works correctly.

Conclusion

By following these steps, you can significantly enhance your online store's functionality and user experience in Odoo V16. Focus on modifying product variant orders, adjusting pricing, customizing the cart display, streamlining checkout, and using effective pop-ups. Implement these strategies to improve customer engagement and potentially increase sales. For further learning, explore additional Odoo tutorials to deepen your understanding of the platform.