VIDEO KILAS BALIK FIKSI 2019

Introduction

This tutorial provides a comprehensive guide to participating in FIKSI, a competition designed for high school students interested in entrepreneurship. FIKSI encourages innovation and creativity, helping students transform their ideas into viable businesses. This tutorial will outline the steps to get involved in FIKSI, covering the categories of participation and key considerations for aspiring entrepreneurs.

Step 1: Understand the FIKSI Competition

• FIKSI is aimed at high school students (SMA/MA) with entrepreneurial interests.
• The competition promotes business concepts based on knowledge, technology, and the arts.
• The campaign, #SaatnyaBerwirausaha, encourages youth to be innovative and contribute to the creative economy.

Step 2: Identify Your Category of Participation

FIKSI features two main categories for participants:

1. Rintisan Pemula (Beginner Startups)

   • Focus on ideation, prototyping, and marketplace strategies.

2. Rintisan Lanjutan (Advanced Startups)

   • Includes prototyping and efforts towards product standardization, such as:
     • Patent registration
     • Compliance with SNI (Indonesian National Standards)
     • Halal certification
     • Association certification
     • Submissions to app stores (Play Store, iTunes) or marketplaces.

Step 3: Choose Your Business Field

Participants can select from various fields, including:

• Kriya (Crafts)
• Desain Grafis (Graphic Design)
• Fashion
• Aplikasi dan Permainan Interaktif Digital (Interactive Digital Apps and Games)
• Boga (Culinary)
• Budidaya dan Lintas Usaha (Cultivation and Cross Business)

Step 4: Develop Your Business Idea

• Focus on creating a product that can be crafted from natural or synthetic materials.
• Consider the following aspects:
  • Material-based products: Utilize soft materials (textiles, clay) or hard materials (wood, metal).
  • Skill-based products: Leverage personal or community skills in crafting and production.

Step 5: Create a Prototype

• Develop a first version of your product to test its feasibility.
• Gather feedback from potential users and make necessary improvements.
• Use this phase to refine your business concept and prepare for market entry.

Step 6: Prepare for Market Entry

• Research the market for similar products and identify your target audience.
• Consider legal aspects such as product registration and certifications.
• Plan your marketing strategy to effectively reach your audience.

Conclusion

Participating in FIKSI offers an exciting opportunity for students to bring their entrepreneurial ideas to life. By understanding the competition's structure and carefully preparing your business idea, you can position yourself for success. Take the first steps by identifying your category, developing a prototype, and planning for market entry. Embrace innovation and creativity as you embark on your entrepreneurial journey!