How to Create an Infographic - Part 3: Steps to Follow Before Creating Your Infographic

Introduction

Creating an effective infographic requires careful planning and groundwork. This tutorial outlines essential steps to follow before diving into the design and population of your infographic. By establishing a solid foundation, you can save time and avoid frustration, leading to a more impactful final product.

Step 1: Define Your Purpose

• Identify the main goal of your infographic. Ask yourself:
  • What message do I want to convey?
  • Who is my target audience?
• Consider the type of infographic that best suits your purpose (e.g., statistical, informational, process).
• Use this clarity to guide your design choices and content selection.

Step 2: Gather Relevant Data

• Collect data and information that supports your message. Sources can include:
  • Research articles
  • Surveys
  • Official statistics
• Ensure that your data is credible and relevant to your infographic's purpose.
• Create a list of all sources to reference later.

Step 3: Create a Storyboard

• Sketch a rough layout of your infographic. This should include:
  • Key sections or points you want to cover
  • Visual elements you plan to use (charts, icons, images)
• Organize information logically to guide viewers through your story.
• Think about the flow of information and how each section connects to the next.

Step 4: Choose Your Visual Style

• Decide on a visual theme that aligns with your purpose and audience preferences. Consider:
  • Color schemes
  • Font styles
  • Graphic elements
• Keep your design consistent and ensure it enhances readability.
• Use tools like mood boards or color palette generators to find inspiration.

Step 5: Plan for Accessibility

• Ensure your infographic is accessible to diverse audiences. This includes:
  • Using readable fonts and contrasting colors
  • Providing alternative text for images
• Consider how your infographic will be shared (social media, print, etc.) and adapt the format accordingly.

Conclusion

By following these foundational steps before creating your infographic, you can streamline the design process and enhance the effectiveness of your visual communication. Start with a clear purpose, gather credible data, and plan your layout and visual style carefully. With this preparation, you’re now ready to create an engaging and informative infographic that resonates with your audience.