Cara Pasang Iklan di Google Ads Terbaru 2024 (step by step) untuk Pemula

Introduction

This tutorial provides a comprehensive guide on how to set up Google Ads for beginners in 2024. It is designed to be easy to follow, even for those who have never advertised online before. By the end of this guide, you will know how to create a Google Ads account, set up payment methods, and launch your first ad campaign.

Step 1: Create a Google Ads Account

1. Visit Google Ads Website

   • Go to the Google Ads homepage: Google Ads.

2. Sign In or Create an Account

   • If you already have a Google account, sign in.
   • If not, click on "Start Now" and follow the prompts to create a new Google account.

3. Set Up Your Ads Account

   • Choose your account type. For most users, a standard account works well.
   • Follow the prompts to provide necessary information, such as your business name and website.

Step 2: Set Up Your Billing Information

1. Access Billing Settings

   • In your Google Ads dashboard, navigate to "Tools & Settings" in the top menu.
   • Click on "Billing" under the "Setup" section.

2. Enter Payment Details

   • Choose your country and time zone.
   • Select a payment method (credit card, debit card, bank account).
   • Fill in the required payment information and save your settings.

3. Review Billing Summary

   • Confirm that your billing information is correct and up to date.

Step 3: Create Your First Campaign

1. Select Campaign Type

   • Click on the "+" button to create a new campaign.
   • Choose the campaign goal (e.g., Sales, Leads, Website traffic).
   • Select the campaign type (e.g., Search, Display).

2. Configure Campaign Settings

   • Set your campaign name.
   • Define your geographic target area.
   • Choose your bidding strategy (e.g., Manual CPC, Maximize conversions).

3. Set Your Budget

   • Decide on a daily budget that suits your advertising goals.
   • Click "Next" to proceed.

Step 4: Create Your Ad Groups

1. Define Ad Groups

   • Name your ad group based on the specific product or service you are promoting.
   • Choose relevant keywords that you want your ads to show for.

2. Create Ads within the Ad Group

   • Click on "Create Ad."
   • Fill in the required fields:
     • Final URL: The landing page for your ad.
     • Headlines: Create compelling headlines (up to 3).
     • Description: Write a clear and persuasive description (up to 2).

3. Preview Your Ad

   • Use the preview tool to see how your ad will appear on different devices.

Step 5: Launch Your Campaign

1. Review Campaign Settings

   • Double-check all settings, including targeting, budget, and ad content.

2. Submit Your Campaign

   • Click on "Publish" to launch your campaign.
   • Monitor your campaign's performance through the Google Ads dashboard.

Conclusion

Setting up Google Ads may seem daunting at first, but following these steps will help you navigate the process smoothly. Remember to regularly check your campaign's performance and make adjustments as needed. For more in-depth learning, consider enrolling in online classes to enhance your skills further. Happy advertising!