Published on May 19, 2024

How To Sell on TikTok Shop (Step by Step)

Step-by-Step Guide:

Step-by-Step Tutorial: How to Sell on TikTok Shop

1. Understand TikTok Shop:

  • TikTok Shop allows users to shop directly from the app.
  • Users can link products in their videos for direct selling.
  • The process is more streamlined than traditional methods like affiliate links.
  • TikTok Shop has been successful in generating significant revenue.

2. Create a TikTok Shop Account:

  • Visit and navigate to TikTok Shop.
  • Complete the verification process to confirm you are a human.
  • Provide business details like name, Social Security number, and EIN.
  • Select business type (individual, corporation, etc.).
  • Set up shop information including shop name, primary product, and phone number.

3. Register Your Business:

  • Complete the registration process which may take up to 48 hours.
  • Answer questions about your business and verify your identity.

4. Set Up Shipping and Add Products:

  • Choose how to add products - manually, through an online store sync, bulk upload, or via the Seller Center app.
  • Sync your online store (e.g., Shopify) with TikTok Shop for centralized management.
  • Use the provided affiliate link to set up a Shopify account quickly.

5. Add Products to Your Shopify Store:

  • Create a Shopify account and add products with images, descriptions, prices, and inventory details.
  • Set up shipping profiles and rates for your products.
  • Ensure tax information, business details, and payment settings are correctly configured.

6. Connect Shopify to TikTok Shop:

  • Install the TikTok app on Shopify to enable selling on TikTok and running integrated ads.
  • Link your Shopify products to your TikTok account for seamless integration.
  • Verify the connection and ensure products are visible on TikTok for users to purchase.

7. Additional Recommendations:

  • Customize your Shopify store with themes and optimize it for search engines.
  • Consider running TikTok ads to promote your products.
  • Share your store link in various online platforms for increased visibility and sales.

By following these steps, you can successfully set up and start selling on TikTok Shop, leveraging the platform's popularity and direct selling features to boost your online business.