How To ACTUALLY Write A Blog Post From Start To Finish | Neil Patel

Introduction

This tutorial will guide you through the process of writing a blog post from start to finish, using a proven formula that can drive significant traffic to your content. Whether you're writing for a B2B, B2C, personal, or corporate blog, this step-by-step approach will help you create engaging and effective posts.

Step 1: Start With a Title

• Choose a clear and compelling title that reflects the content of your post.
• Ensure the title captures the essence of what the reader can expect.
• Avoid starting your blog post until you have a title—this sets the direction for your content.

Step 2: Craft an Engaging Introduction

• Begin with a bold statement or an intriguing question to hook your readers.
• Provide a brief overview of what your post will cover, setting clear expectations.
• Aim to spark interest that encourages readers to continue engaging with your content.

Step 3: Develop the Body of Your Post

• Use subheadings to organize your content and make it easy to skim.
• Keep paragraphs short, ideally five to six lines, to enhance readability.
• Include actionable insights and relevant information that adds value to your readers.

Step 4: Link to Other Relevant Sites

• Link to credible external sources to enhance the authority of your post.
• Citing other websites boosts your credibility and positions you as an expert in your niche.
• Notify the linked sites about your mention; they may share your post, increasing your visibility.

Step 5: Conclude Effectively

• Summarize the key points of your post in the conclusion to reinforce the message.
• End with a thought-provoking question to encourage reader engagement and comments.
• Label the conclusion clearly to help readers find it easily when skimming.

Bonus Tip: Drive Traffic through Linking

• When you link to other bloggers or websites, reach out to them via email.
• Let them know you mentioned their work and encourage them to share your post.
• Example email:

  Subject: Linked to Your Work in My Blog Post
  
  Hi [Name],
  
  I just wanted to let you know that I linked to your article in my latest blog post. I’m a huge fan of your work! You can check it out here: [insert link]. 
  
  If you could share it, I’d really appreciate it!
  
  Cheers,
  [Your Name]
  

Conclusion

Following this structured approach to writing a blog post can enhance your content's effectiveness and engagement. Start with a strong title, engage your readers in the introduction, structure your body well with subheadings and external links, and wrap it up with a compelling conclusion. By implementing these strategies, you're likely to see improved traffic and interaction on your blog. Consider these steps as a foundation for all your future blog writing endeavors.